Alan Brien, 6 September 1984
Show More Hype by Steven Aronson.
Hutchinson, 198 pp., £5.95, May 1984, 0 09 156251 1Show More
Automatic Vaudeville by John Lahr.
Heinemann, 241 pp., £8.95, September 1984, 0 434 40188 9Show More
Broadway Babies: The People who made the American Musical by Ethan Mordden.
Oxford, 244 pp., £19, August 1984, 0 19 503345 0Show More
“... Steven Aronson’s Hype, a guide to the latest techniques of mass manipulation, may have less impact on British readers than it has had on American. The word is a recent coinage, but since the days of Dickens’s American Notes or, even earlier, of Fanny Trollope’s Domestic Manners of the Americans, we have been accustomed to associate the practice of hype with what many Brits still call the Yank ...”