David Trotter, 18 March 2021
Show More Theory of the Gimmick: Aesthetic Judgment and Capitalist Form by Sianne Ngai.
Harvard, 401 pp., £28.95, June 2020, 978 0 674 98454 7Show More
“... a commodity’s existence as an ordinary, sensuous thing.The gimmick is an ideal topic for Sianne Ngai, a critic and theorist with a habit, as she puts it, of hanging large coats on small pegs. Her field of research is the relation between aesthetics and ideology, viewed from a post-Marxist perspective, and she has already made two strikingly ...”