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James Meek: Welcome to McDonald’s, 24 May 2001
“... instruction book, known as the ‘Bible’, 750 pages long, weighing four pounds. In 1999, John Reckert, a senior executive of Burger King, explained at a conference the relationship between technology and employees. ‘We can develop equipment that only works one way,’ he said. ‘There are many different ways today that employees can abuse our ... ”