Ken Kalfus


14 November 2018

Trump Cleaners Inc.

My father used to be a dry cleaner. In 1964, after selling a small store in Nassau County, Long Island, he hoped to open something new. Working with a broker, he found an excellent location in a shopping centre in an apartment complex that was going up in Brooklyn, right off Neptune Avenue, a few blocks from Coney Island. In those years Coney Island was being superseded by more daring, more modern theme parks, the beach was unclean and the perception that New York had become unsafe was amplified in the outer boroughs. The new middle-income construction, subsidised by the State of New York, promised to anchor the neighbourhood. The seven-building complex was called Trump Village.