Most newspapers and magazines these days (including, yes, the LRB) send out barrages of emails in their campaigns to lure readers into subscribing. Sometimes it's hard to tell, though, what exactly they want readers for, or what exactly it is they think they are offering them: 'news' hardly seems the word for a lot of it. Nothing wrong with taking a line, of course, but there's a difference between taking a line and crossing one. No prizes for guessing which paper sent out the following bundle of headlines. Rotherham child abuse gang leader wanted IVFPupils who go private get ahead by two yearsCity lawyer in court over ‘sex outside station’Peerages for Cameron supporters in EU referendum campaign‘Meddling’ Britain feels wrath of IranRefugees can be cleared from Jungle, French court decides



